Steadfast City

In 2019, Apple Core Creative was hired to develop a brand for a startup company that specializes in community development. After an informative discovery process, Apple Core Creative was able to develop a full branding platform that captured the owner’s well-established (and beloved) personal brand. We not only worked with the client to name the company, Steadfast City, but also to identify its positioning, craft its mission and vision statements and develop strategic messaging that communicated both. 

Expression 

The expression phase of our branding process looks different for every client. For Steadfast City, we designed a logo, business cards, letterhead and fliers to fit its needs. We also worked with the company to develop a website, create a LinkedIn company page and set up an e-blast prior to its launch.